Trade Name

Doing Business As (DBA)
A Doing Business As (DBA) name, also known as an assumed name, trade name, or fictitious business name, allows individuals or entities to operate a business under a name different from their legal one.
Trade Name
A trade name is a name under which a business operates and presents itself to the public. Unlike trademarks, trade names may not necessarily be registered or trademarked.

Accounting Terms Lexicon

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