House-to-House Sampling is a marketing strategy involving the direct distribution of product samples to individual homes to encourage trial and eventual purchase, often aiming to stimulate word-of-mouth promotional effects.
A soft-offer technique that allows a first-time buyer to examine, use, or test a product for a short period of time before deciding to purchase or return it; also called free trial offer, free examination offer.
A small quantity of a product offered at no charge (or a low promotional price) to induce the customer to try the product, often used in product promotion.
