A cyclical industry is characterized by frequent variations in output, often influenced by seasonal changes and broader economic cycles. This is evident in industries like construction, which experiences reduced activity during winter and fluctuates with changes in interest rates and demand.
Dynamic pricing, also known as real-time pricing or surge pricing, is a strategy where the price of a product or service fluctuates based on market demands, customer segments, time, and other variable factors.
Investment demand refers to the desire and willingness of firms and individuals to invest in various projects and financial assets under given economic conditions.
Market demand represents the total demand of all consumers in a market. By summing the quantities demanded by each individual consumer at various prices, it determines the overall demand experienced by the entire market.
A marketability study is an in-depth analysis aimed at determining the likely sales success and marketability of a specific product for a particular client. It involves gathering data on market prices, quantities, and types of products that are currently selling.
Primary demand refers to the total market demand by consumers for non-capital goods rather than specific brands, focusing on the intrinsic need for a product category as a whole.
Quantity demanded refers to the specific amount of a particular good that buyers are willing to purchase in the market at a given price level. It is a key concept in economics that helps in understanding the dynamics of supply and demand.
A rigid price (also referred to as an administered price) is a pricing strategy wherein the price of a product or service remains unchanged despite ongoing shifts in market demand and supply conditions.
Scarcity refers to the limited nature of a resource or commodity, while scarcity value is the portion of a commodity's value that is attributable to its limited availability. Scarcity value arises when a good's demand surpasses its available supply.
A market in which demand has shrunk, or supply has grown faster than demand, making sales at reasonable prices more difficult, commonly referred to as a buyer's market.
Understanding how making a product available at a convenient time enhances its marketability.
