Forecasting Techniques

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Exponential Smoothing Forecasting Techniques Business Forecasting Time Series Analysis Weighted Averages Data Analysis

Exponential smoothing is a widely used technique for short-run forecasting by business forecasters. It utilizes a weighted average of past data as the basis for a forecast, giving heavier weight to more recent information and smaller weights to older observations, reflecting the idea that the future is more influenced by the recent past than distant past.