Discretionary Income

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Discretionary Income
Discretionary Income Consumer Behavior Marketing Strategy Disposable Income Personal Finance Economic Indicators Spending Power Financial Planning
Discretionary income is the amount of spendable income remaining after the purchase of physical necessities, such as food, clothing, and shelter, as well as the payment of taxes. Marketers of goods other than necessities compete for the consumer's discretionary dollars by appealing to various psychological needs, as distinguished from physical needs.
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